CrossCountry Mortgage reduces verification spend by an est. $10M annually using Truv.

Overview

CrossCountry Mortgage (CCM) is the #1 retail lender in the United States, funding over 100,000 loans annually. As a market leader known for its nationwide reach and focus on borrower experience, CCM wanted to streamline its verification processes and reduce the significant operational costs.

Before partnering with Truv, CCM was spending approximately $18 million annually on income and employment verifications. By transitioning to Truv’s consumer-permissioned verification solutions, CCM realized $10 million in annual cost savings while improving borrower experience and operational efficiency.

Challenge

As one of the largest mortgage lenders in the nation, CCM manages a high volume of verifications across multiple channels and borrower workflows. Before implementing Truv, the company faced several key challenges:

• High verification costs — Traditional verification providers were expensive, costing CCM nearly $18M per year.
• Operational inefficiencies — Loan officers and processors spent significant time managing follow-up tasks and re-verifications manually.
• Limited integration flexibility — Customization beyond standard configurations incurred additional fees, restricting optimization within CCM’s workflows.

CCM needed a partner capable of delivering both cost efficiency and customized integrations across its loan origination systems.

Solution

Truv partnered closely with CCM to streamline its verification processes by embedding Truv’s verification solutions within Blend and Encompass:

• In Blend: Truv powers borrower verifications as follow-up tasks, allowing loan officers to request and complete verifications without leaving their core workflow.
• In Encompass: Truv is used for re-verifications, automating a traditionally manual and time-consuming process at no additional cost.
• Custom integrations and enablement assets: Truv worked hand-in-hand with CCM’s technology and operations teams to design and deploy custom solutions, training materials, and marketing assets for branches nationwide.
• Improved data accuracy: Truv improved data accuracy for the lender by replacing their legacy solution's hit-or-miss approach with direct-source results, eliminating the guesswork and ensuring reliable and complete data sets.

The implementation was seamless, requiring minimal development lift from CCM’s side while unlocking immediate savings and efficiency gains.

Outcomes

At a Glance:

Estimated $10 Million Annual Savings Over Legacy VOIE Solutions

By switching to Truv, CCM estimates $10 million in annual cost savings, cutting income and employment verification expenses by 40% compared to legacy providers. These savings allowed CCM to reinvest in borrower experience and operational efficiency.

70%+ Post Login Completion Rate

With Truv, CCM achieved a post-login completion rate exceeding 70%, enabling borrowers to easily connect payroll accounts and complete verifications. This seamless user experience improved completion rates and accelerated loan decisions.

8% Uplift in Buyback Protection Across More Loans

Truv delivered an 8% increase in verifications qualifying for rep and warranty relief, expanding buyback protection across more loans. This uplift reduced risk exposure and strengthened CCM’s loan portfolio performance.

Company-Wide Go-Live in Under One Month

In partnership with Truv and Blend, CCM launched a custom-built integration tailored to its workflows and achieved a full go-live in under 30 days. This rapid deployment accelerated time-to-value and proved Truv’s ease of implementation at scale.

White-Glove Partnership and Ongoing Support

Truv’s collaboration with CCM goes beyond technology — it’s a true partnership focused on success across every branch and channel.

• Training & Enablement: Truv met with numerous CCM branches nationwide to conduct live training and ensure adoption success.
• Custom Marketing & Collateral: Truv co-created personalized marketing materials and training assets to help loan officers easily explain the borrower experience.
• Responsive Support: From implementation to post-launch optimization, Truv delivered quick turnaround times on feature requests, escalations, and custom builds.
• Collaborative Roadmap: Truv continues to work alongside CCM to refine integrations and expand the borrower experience.

Future State

Looking ahead, Truv and CCM are working toward a fully embedded borrower experience where Truv’s verification flow lives natively within Blend — both during the initial application and as follow-up tasks.

This next evolution will:

• Further streamline borrower workflows
• Reduce friction and drop-offs during the application process
• Drive additional cost efficiencies in verification spend

By integrating Truv deeper into its borrower experience, CCM will continue leading the industry in both efficiency and customer satisfaction.

Conclusion

Through its partnership with Truv, CrossCountry Mortgage has transformed how it manages verifications — achieving an estimated $10 million in cost savings, enhanced borrower experiences, and streamlined operations across platforms like Blend and Encompass.

This collaboration showcases what’s possible when an industry leader and a technology innovator align around shared goals: efficiency, transparency, and borrower-first lending.

About CrossCountry Mortgage

CrossCountry Mortgage, LLC is #1 retail mortgage lender in the United States, providing a wide range of mortgage solutions nationwide. Headquartered in Cleveland, OH, CCM serves customers across all 50 states with a mission to make every mortgage experience seamless, simple, and personalized.
Visit: crosscountrymortgage.com

About Truv

Truv empowers 150+ lenders to instantly verify income, employment, and asset data directly from the source. With best-in-class coverage, configurable workflows, and a focus on consumer-permissioned data, Truv helps financial institutions streamline underwriting while dramatically reducing costs. Truv's full suite of solutions provides GSE-eligible reports for submission to Freddie Mac and Fannie Mae, protecting lenders from buyback risks and delivering market-leading data quality. Learn more at truv.com